Running a “Holiday Top Thumb Hundred Mode” to Coinbase User List showcase holiday songs that have received the most “thumbs up” votes on Pandora. In addition, Pandora now allows users to personalize the iPhone app icon with two different holiday Coinbase User List themes. Pandora Live, the platform’s showcase for livestreamed performances, also is running holiday-related programming. Country music star Dolly Parton on Dec. 4 hosted a holiday special that included performances by Tasha Cobbs Leonard, Brett Eldredge and Carly Pearce. Carrie Underwood, who is the most streamed female country artist on Pandora,
Will perform songs from her first full-length Coinbase User List Christmas album titled “My Gift” on Pandora Live in a show sponsored by Audi at 9 p.m. ET on Dec. 8, per an announcement. The livestreamed performances continue the year-long trend of livestreamed entertainment aimed at consumers who are spending more time at home Coinbase User List because of the pandemic. Pandora also is showcasing programming for Uninterrupted as college basketball and the NBA’s regular season ramp up amid the pandemic disruptions.
James co-founded Uninterrupted to develop a variety of programming featuring professional athletes who have become more sophisticated Coinbase User List about controlling their public images and connecting with fans. Pandora’s multichannel campaign is highlighting the broad range of programming that the streaming audio service, which is owned by Sirius XM, carries during the holiday season. With many people spending more time at home during, the pandemic, Pandora saw a 7% yearly gain in listeners to its holiday stations from Oct. 15 to Nov. 15, according to the company. As Pandora faces growing competition from rivals like Spotify and Apple Music that are running their own year-end campaigns, its multichannel approach can reach a broad audience.